Seagram’s Imperial Blue Packaged Drinking Water has redefined entertainment in India with its signature “Men Will Be Men” tagline. Whether it’s with quirky short films that bring everyday humor to life or star-studded Superhit Nights that blend music and comedy in equal measure, Imperial Blue continues to leave a mark on audiences across the country. In this listicle, we’ll take you through five unforgettable moments from their most popular YouTube videos—from hilarious ad films to magical live performances. Ready to laugh, sing, and groove? Let’s dive in!
“The Dream” – When Fantasy Meets Reality With a Twist
In just under a minute, The Dream captures everything we love about the Because Men Will Be Men series—relatability, humor, and the perfect ironic twist. This time, the focus shifts from the usual male fantasy to something more universal. A man, lost in a whimsical daydream, imagines a romantic and ideal world, only for reality to come crashing in with a comedic surprise.
The beauty of this ad lies in its simplicity and unexpectedness. It’s a playful reminder of how daydreams can sometimes run wild—and how quickly real life can flip the script. It’s this very blend of fantasy and awkward reality that has made The Dream rack up over 54 million views—proving that irony truly is the heart of humor.
“Marry Me Rohit!” – Love at First Sight… Almost
Imagine watching a high-stakes cricket match when a cheeky sign in the crowd grabs your attention—“Marry Me Rohit!” That’s the hilarious premise of this next gem in the Men Will Be Men series. What follows is a light-hearted sequence of miscommunication and daydreaming, ending with a punchline that’s so clever, you’ll laugh out loud.
With over 17 million views, this video has become one of the most shared ads from the brand. It captures the quirky side of sports fandom and the relatable awkwardness of misinterpreted gestures—something that hits home for every guy who’s ever misread a moment. This short film once again proves that Imperial Blue is a master of capturing subtle masculine emotions in a way that’s funny, smart, and never overdone.
Rock & LOL with Vishal & Shekhar and Sunil Grover – A Night to Remember
When you combine the high-octane beats of Vishal & Shekhar with the rib-tickling humor of Sunil Grover, the result is nothing short of electric. The Rock & LOL edition of Imperial Blue Superhit Nights delivers just that—an evening where music meets comedy in perfect harmony.
Performing across cities like Asansol, Jaipur, Kolkata, Bangalore, Hyderabad, and Mangalore, the tour drew thousands of fans. Vishal and Shekhar lit up the stage with their legendary tracks, while Sunil Grover, known for his iconic comic personas, had the audience in splits. It wasn’t just a concert—it was a full-blown entertainment package that left people grooving, laughing, and asking for more.
This show represents everything the brand stands for—celebration, camaraderie, and the lighter side of life. It’s the kind of night you never forget.
Farhan Akhtar Live – The Multi-Talent That Rocked the Stage
When a man wears as many hats as Farhan Akhtar—actor, director, singer, and writer—you know his live performance is going to be one-of-a-kind. And that’s exactly what Imperial Blue Superhit Nights Season 4 delivered.
Held across cities like Jaipur, Mangaluru, Lucknow, Indore, Guwahati, and Cuttack, the concerts were a musical spectacle. Farhan’s powerful vocals and stage charisma made every show feel intimate yet electric. From rock anthems to soulful ballads, he showcased the full spectrum of his musical brilliance.
What set this performance apart was not just the music—it was the passion and energy that Farhan brought to the stage. For fans of live music and powerful storytelling, this was a dream come true.
Neha Kakkar & DJ Suketu – Queen of Hearts with Beats That Hit Home
When Neha Kakkar, the voice behind many of Bollywood’s biggest hits, pairs up with DJ Suketu, one of India’s top DJs, you know the night’s going to be unforgettable. And the Imperial Blue Superhit Nights made sure of it with a six-city tour that brought music lovers together like never before.
The show travelled to Lucknow, Guwahati, Mangalore, Udaipur, Indore, and Bhubaneswar, transforming each city into a giant celebration. Neha’s electrifying stage presence and DJ Suketu’s beats turned every performance into a party. From heart-melting romantic numbers to foot-stomping dance tracks, the duo knew how to keep the energy high and the crowd hooked.
This performance cemented Neha Kakkar’s reputation as the queen of live shows, and once again showed why Imperial Blue Superhit Nights are the gold standard in live music events.
Final Thoughts: Where Entertainment and Everyday Humor Meet
Whether through its witty “Because Men Will Be Men” ads or its star-powered Superhit Nights, Imperial Blue has carved a unique space in the Indian entertainment landscape. These moments aren’t just about performances or punchlines—they’re about connecting with real people, real humor, and real emotion.
From the dreams we dare to dream (The Dream) to the signs we misread (Marry Me Rohit!), and the stage lights that bring us together in music (Superhit Nights), Imperial Blue continues to deliver content that is both entertaining and emotionally resonant.
So next time you hear the phrase Men Will Be Men, you’ll know—it’s not just a tagline, it’s a celebration of everyday life, wrapped in laughter, music, and unforgettable moments.
